All Posts
Every post, newest first. 76 in total.
Margin vs Markup: Formulas, Chart & Examples
Markup is profit over cost; margin is profit over price. Formulas, a margin to markup chart, Costco and e.l.f. examples, and the mistake that costs you.
Best Dynamic Pricing Software for Ecommerce (2026)
Best dynamic pricing software for ecommerce compared: repricers, rule engines, price testing and demand-based tools, with 2026 prices and who each suits.
AI Pricing Software: How It Works and What to Ask
AI pricing software explained: the four types, how AI price optimization works, a worked example, the antitrust and model risks, and 8 questions to ask.
Everyday Low Pricing vs High-Low: Which Is Better?
Everyday low pricing keeps prices steady; high-low relies on sales. Pros, cons, a worked profit example, and how Zorin shows which fits each product.
Pricing Intelligence vs Pricing Analytics Software
Pricing intelligence tracks competitors; pricing analytics reads your own sales. Which type of pricing software to buy first, and where Zorin fits.
Rolling Out Pricing Software Without Losing Sales
A 5-step rollout plan for pricing software: record a baseline, pilot a few SKUs, change prices for everyone at once, measure profit, then expand.
How Much Sales History Do You Need for Pricing?
General guidance says 12-24 months. See why the real practical floor is much lower, and how confidence scoring replaces a fixed cutoff.
Why Your Price Sensitivity Data Might Be Wrong
A blended elasticity number can hide two opposite answers. Split by segment before you trust the average, or the test measured the wrong thing.
Why a 'Correct' Price Can Still Convert Badly
JCPenney's math was right and comparable sales still fell 25%. A correct price isn't the same as the right price for the right person.
Best Price Optimization Tools: WooCommerce (2026)
Compare real WooCommerce pricing plugins and repricers, and see how per-SKU elasticity modeling finds your optimal price from your own sales data.
Pricing Software for Small Business: What to Ask
Choosing pricing software for a small business? The questions to ask vendors, the red flags to watch for, and the trial terms to check before you commit.
What Is Dynamic Pricing? Definition & Examples
Dynamic pricing means changing prices based on demand, timing or customer. How it works, real examples, the Ticketmaster backlash, and the legal risks.