About Zorin

Zorin is a pricing intelligence tool for Shopify and WooCommerce merchants. It reads your own sales history and tells you the price that maximizes your profit for each product - not a generic rule, and not a black-box “AI” claim you have to take on faith.

Why we built this

Most small and mid-sized ecommerce sellers price by gut feel, by matching competitors, or by setting a number once and never revisiting it. All three approaches ignore the one dataset that actually knows how your specific customers respond to price: your own order history. Zorin exists to make that data usable without requiring a data science background.

How the model works

Zorin fits a log-log OLS (ordinary least squares) regression per product from your sales history, the same class of elasticity model used in academic economics research, applied to your store's own transaction data. It returns a raise, lower, or hold recommendation with a confidence score based on the model's fit (R²) and how much data backs it. Promotional sales spikes are automatically detected via z-score analysis and excluded from model fitting, so a flash sale doesn't quietly convince the model your customers are more price-sensitive than they really are.

We show the demand curve and the fit score behind every recommendation. If you can't see why a tool is telling you to change a price, you shouldn't have to trust it blindly - and we don't think you should have to trust us blindly either.

Where we are today

Zorin is an independent, early-stage product. We're building it in the open with real merchants, which means the roadmap is shaped directly by feedback rather than a fixed release plan. Every plan starts with a 7-day free trial and no credit card is required to try it.

Who's behind it

Zorin is built by Dexter and a small team, focused on one problem: helping ecommerce merchants price with data instead of guesswork.

Get in touch

Questions, feedback, or just want to talk through whether Zorin fits your store? Email support@tryzorin.com - a real person reads every message, no ticket queue.