Everything Zorin does
One tool for every pricing decision: what to charge, what to change first, how to roll it out, and whether it actually paid off.
Know what to charge
Every signal, in one place
Your own sales history, what customers say they'd pay, and what competitors charge - three independent signals, never blended together, so you can see where they agree and where they don't.
Price elasticity modeling
A statistical model learns how demand shifts with price for every SKU in your catalog, then recommends the price that maximizes profit - not just revenue.
Confidence scoring
Every recommendation ships with a confidence score based on data density and model fit (R²), so you know when to trust it and when to wait for more data.
Promotion detection
Sales spikes from past promotions are automatically flagged and excluded from the model, so a Black Friday discount doesn't skew your everyday-price recommendation.
Van Westendorp price sensitivity survey
Send customers four price-perception questions and get back an optimal price and acceptable range - real willingness-to-pay data, independent of your sales-based model.
Competitor price tracking
Log what similar products sell for elsewhere, on any product page. Track it over time and see exactly where you sit in the market.
Launch Planner
No sales history yet? Launch Planner works from your cost of goods, target margin, and tracked competitor prices instead - a defensible starting price with zero data required.
Apply it at scale
From recommendation to live price
A recommendation only helps once it's actually applied - and reviewing products one at a time doesn't scale past a handful of SKUs.
One-click apply
Apply any recommendation from a product's page. If you're connected to Shopify or WooCommerce, the new price pushes live to your store automatically, and the full change history is recorded.
Pricing campaigns
Roll a price change out across many products at once, on a schedule, using a rules engine - percentage, ML recommendation, or competitor match, with a margin floor, .99/.95 rounding, automatic revert at the end date, and conflict detection so two campaigns never fight over the same product.
See what it's worth
Profit, not just price
A recommendation tells you what to change. Profit tracking tells you whether it worked.
Real P&L over time
Monthly revenue, cost of goods, and gross profit for the last 24 months, backed by a full cost-of-goods audit trail - not a snapshot, an actual history.
Product leaderboard
Toggle between top earners and margin bleeders over a 30/90/365-day window to find which products are quietly costing you money.
Campaign performance, honestly labeled
For every completed campaign, profit during the campaign versus an equal-length prior period - clearly flagged when a campaign is still running, has no prior baseline, or falls back to an estimated cost of goods.
Built for your team
Not just one login
Pricing decisions rarely rest on one person - Zorin's account model reflects that.
Multi-user teams
Invite teammates by email. Members get full access to products, pricing, campaigns, and profit data; only the account Owner manages billing and the team itself.
Shopify & WooCommerce sync
Connect either platform once and products, orders, and price changes stay in sync automatically - no manual CSV re-uploads.